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Audi launches A3 sedan at Rs 22.95 lakh

India TV News Desk 08 Aug 2014, 9:37:01 AM IST
India TV News Desk
New Delhi: German luxury car maker Audi on Thursday launched its new sedan A3 priced between Rs 22.95 lakh and Rs 32.66 lakh (ex-showroom Delhi).

Highlights of A3 sedan is a eye-catching design, good performance and technology for which German luxury car maker is well known for.

Audi believes the new model will stretch its leadership in the Indian market by tapping into a new segment of the compact luxury sedan besides tapping repeat buyers.

"We think this is the right product for self driven, young customers in urban environment. Besides, we are also looking to those existing Audi customers who are looking for second car with the A3. We expect 15 per cent of our total sales to come from this model," Audi India head Joe King said.

He said the A3 is expected to join the compact SUV Q3, sedans A4 and A6 as the company's growth drivers in India. The A3 is available in both petrol and diesel variants.

The A3 is available with four trims for the diesel variant — Attraction, Premium, Premium Plus and Technology —and only one Premium Plus trim for the petrol.