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Radio Mirchi launches two news radio stations for mobile users

New Delhi, Nov 6: After launching Bhojpuri radio station on mobile a couple of months back, Radio Mirchi has now launched two new radio stations for Airtel, Idea, Vodafone, MTS, Docomo and Reliance mobile subscribers.The
India TV News Desk November 06, 2012 18:03 IST
India TV News Desk
New Delhi, Nov 6: After launching Bhojpuri radio station on mobile a couple of months back, Radio Mirchi has now launched two new radio stations for Airtel, Idea, Vodafone, MTS, Docomo and Reliance mobile subscribers.



The two new mobile radio stations - Meethi Mirchi and Purani Jeans - are pitched as melody and retro music stations respectively. To listen to the Meethi Mirchi and Purani Jeans, subscribers of the above mentioned telcos would be required to dial a short code, 59830, to listen to the station of their choice.

Shafqat Amant Ali, famous Pakistani singer, became an RJ on Meethi Mirchi as a part of the launch of these radio stations.

Sarvmeet Singh oberoi, vice president, corporate strategy and digital, Radio Mirchi, said, "We are in talks with a couple of more telcos to extend the reach of our mobile radio stations and we also plan to add a few more music genre by march to our mobile radio stations list."

One can even access Meethi Mirchi and Purani Jeans on mobile browser also by typing www.radiomirchi.com.