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WhatsApp hits 800 million users, 1 billion by year-end could be possible

New Delhi: WhatsApp CEO Jan Koum announced that the messaging app now has 800 million monthly active users. The company is hoping that it could have 1 billion monthly active users by the year end.The
India TV News Desk April 19, 2015 10:06 IST
India TV News Desk

New Delhi: WhatsApp CEO Jan Koum announced that the messaging app now has 800 million monthly active users. The company is hoping that it could have 1 billion monthly active users by the year end.

The app, which Facebook bought last year for $22 billion, has added 100 million active monthly users roughly every four months since August, when it had 600 million users. In January, WhatsApp announced that it reached 700 million.

WhatsApp has become an alternative to text messaging for many people around the world. It has recently launched a feature allowing users to take calls through the app.

In contrast, Facebook roughly eight years to reach the one-billion mark. Facebook now boasts about 1.4 billion monthly users, while its Messenger has about 600 million.

WhatsApp has become an alternative to text messaging for many people around the world. WhatsApp recently launched a feature allowing users to take calls through the app.

It took Facebook roughly eight years to reach the one-billion mark. Facebook now boasts about 1.4 billion monthly users, while its Messenger has about 600 million.

WhatsApp has stuck to its no-ads policy. Here's what Jan Koum wrote in a 2010 post, “The last item we would like to quickly address is the cost of the product. A small number of you have asked us why don't we switch to a free model and use advertising. The problem is that ads suck and ads suck even more on the small screen of a mobile device. We want to provide the best user experience and doing advertising will only get in the way of clean UI.”

Even though, WhatsApp is the most popular IM app, Facebook CEO and founder Mark Zuckerberg, still believes the service has a long way to go, before it catches up with the rest of the Facebook ecosystem in terms of business maturity.