Clean India Campaign: Are we really ready for it ?
New Delhi: On Gandhi Jayanti, Our Prime minister Narendra Modi launched Clean India Campaign or ‘Swachh Bharat Abhiyan' with a view to make India a cleaner country.
About 31 lakh central government employees working across the country took a pledge of cleanliness in various public functions on this day as part of the Narendra Modi administration's ‘Clean India' campaign.
The reason behind choosing Gandhi Jayanti as the day to launch this campaign was aimed at reminding people that Gandhiji himself always stressed on the need for cleanliness not only from outside but from our inner soul as well.
At first, it appeared much like the ALS Ice Bucket Challenge in which a person taking up the the challenge nominated others to take the challenge forward.
This Campaign appeared good in intent but seemed to be restricted to the celebrities only who just do it for the sake of easy publicity . The celebrities taking up this challenge post their pictures with a broom on social media in such a way that it gives an impression as if they have cleaned the whole locality.
If we talk about the general public, it seems that they are not serious enough about the campaign.
Recently I had gone to The India Internaternational Trade Fare and what I saw forced me to think as to whether we are really serious about the campaign? I would like to share those pictures so that all of you get to know how seriously a section of common man is taking this campaign.
This is a picture of small fountain made inside the Rajasthan Pavelion for the general public but what we can clearly see is that people have thrown bottles and the packet of chips inside the fountain. Lookin at this picture can we say that we are serious towards making a cleaner India?