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BJP to go for multi-media campaign

PTI 05 Jun 2015, 21:40:37 IST

New Delhi:  BJP will bring out a multi-media presentation highlighting the achievements of one-year of NDA government based on interviews of key Union Ministers, which will also be used for Bihar assembly poll campaign.

HRD Minister Smriti Irani will coordinate the compilation of the interviews of Ministers in the form of a presentation that will be used by the party in various elections campaigns in future.

Sources said the presentation would include excerpts of interviews by senior Union Ministers like Arun Jaitley, Rajnath Singh, Sushma Swaraj, Nitin Gadkari, M Venkaiah Naidu, Ravi Shankar Prasad and Birender Singh, besides Irani herself.

The decision was taken at the highest level and use the presentation as part of the party's efforts to reach out to the masses.

It will also be used during campaign in Bihar assembly polls slated later this year.